Pennsylvania’s Top Rated Local® Barber Shops Award Winner: DiDi & Smiling John’s Traditional Barber Shop & Salon

Top Rated Local® is pleased to announce that DiDi & Smiling John’s Traditional Barber Shop & Salon is a two-time 2019 award winner in Pennsylvania!

For an unbeatable barber shop experience and a great haircut, you won’t find a better option than DiDi & Smiling John’s Traditional Barber Shop & Salon.

DiDi & Smiling John’s Traditional Barber Shop & Salon has received hundreds of reviews on five verified sites with an average rating of 4.87 stars, earning them a marvelous Rating Score™ of 98.71 and two 2019 Top Rated Local awards for being ranked among the top 100 businesses and the number one barber shop in all of Pennsylvania!

Here’s just one of their many five-star reviews:

“This place is fantastic. If you’re tired of looking like your mom still cuts your hair with a Flowbee, you need to visit Didi & Smiling John’s. [They have a] great atmosphere, rational prices and terrific service, so stop wasting time reading another glowing review on this place, and go check them out.” – Bo T.

Not Your Average Barber Shop

We wanted to learn more about this two-time award winner and how they managed to build such an impressive online reputation, so we took a few minutes to talk with DiDi Shilling, co-owner of DiDi & Smiling John’s Traditional Barber Shop & Salon.

The first thing we wanted to know was what makes DiDi & Smiling John’s Traditional Barber Shop & Salon a one-of-a-kind barber shop in Pennsylvania. Here’s what DiDi had to say:

“When my husband and I opened this place eight years ago, we just intended to create a space for people that didn’t have a space to be. We just wanted to create a home for people. We just wanted somewhere where people could be themselves, be happy and just be a positive light in our community. We just wanted to be a good place for people to spend time, network, fellowship and make friends. And, we’re really good at doing hair. But mostly, we never felt comfortable anywhere we worked, and we wanted to create a space where hairdressers and barbers could be successful and their clients could be happy. We just wanted a positive environment for people to work and be.”

We also asked DiDi what their mission is at DiDi & Smiling John’s Traditional Barber Shop & Salon and how they work to make the world a better place. Here’s her response:

“We are very dedicated to being inclusive. We are very dedicated to serving the underserved community in regards to people who are different for whatever reason, or people who feel different or look different…just people who don’t feel good where they are, we just want to make them feel good. We just want to make a place for everybody to just be together. My personal mission statement for business is,’In this building, everyone is different, but we are all equal. We celebrate our differences and find fellowship in our likenesses.’”

DiDi added:

“People try to make hairdressing and barbering this hoity-toity, uppity kind of a thing, but we really all have a servant’s hearts here. We just want to serve our clients and our community, and we just try to do what we can to be helpful. Whether it’s behind our chair or out in the community, people just know that they can count on us.”

Building Success by Being Nice

DiDi attributes DiDi & Smiling John’s Traditional Barber Shop & Salon’s strong online reputation to their commitment to always being nice:

“Just be nice. That’s my secret.”

DiDi went on to add:

“If you treat people well, they will treat you well in return. Our clients are very good. We’ve never really asked for reviews and things like that. They just do them.”

Outside of building a powerful online reputation, DiDi & Smiling John’s Traditional Barber Shop & Salon has gotten their name out there through word of mouth and by giving back to their community:

“We received a reward last year for our work with an autistic individual; we helped him socialize and find a little bit of a more comfortable place in the world. We are very grateful to have done that. We volunteered at a local rehabilitation clinic to give them haircuts to try to make them feel good, so that they could be good.”

Every business owner wants to build the kind of online reputation DiDi & Smiling John’s Traditional Barber Shop & Salon has. When we asked DiDi what advice she has for those business owners, she said:

“A strong, navigable website is number one. I find, honestly, that something that is very useful to me is being very transparent in our social media. We post our successes, our failures and our questions, and we allow our customers to be a part of what we do here. We give them options… When people see that you’re real and that you’re present, they respect that. So you just have to make sure that your online presence represents accurately when they come into your business.”

Congratulations to the team at DiDi & Smiling John’s Traditional Barber Shop & Salon for being a 2019 Top Rated Local award winner, and thank you so much, DiDi, for taking the time to speak with us!

We highly recommend DiDi & Smiling John’s Traditional Barber Shop & Salon in York. Visit their website today!

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