Top Rated Local® is pleased to announce that Stone Creek Roofing, serving Denver and Northern Colorado, is an award winner for their excellent Rating Score™. Here’s how they build their exemplary reputation.
Stone Creek Roofing considers their formula for success simple. They start with great people and combine it with excellent products, superior workmanship, and a hassle-free process. This helps them meet their #1 goal: happy customers.
It’s a goal they’ve achieved consistently, which is demonstrated by their outstanding 99.7 Rating Score™. Please take a look at their complete profile and check out some of their stellar reviews.
We asked Marketing Manager Christina Simpson to give us some insight into how this roofing contractor built and maintains their awesome reputation. Here’s what she had to say.
What is your secret to such a strong online reputation?
Customer service is by far our strongest asset. We take it as seriously as anyone I’ve heard of. We believe in literally treating our customers’ homes like it’s one of ours.
What makes you different? In other words, if you had 1 minute to sell somebody on why they should choose you, what would you say?
We are locally owned and operated. We are committed to being completely honest with our customers. If an insurance agent tells us to come out and see if the property owner needs to file a claim, we will be fully transparent even if it costs us business. We are 100% committed to fixing any flaws in our work.
Why do you do what you do? In other words, what is your mission and/or how do you attempt to make the world a better place?
Our ecosystem is completely based on giving back. Whether that’s habitat for humanity or helping people on a personal basis.
Christina says, “I prepare meals every Thanksgiving and posts on Facebook asking who needs food this holiday season. The responses are so massive that I can’t even make all the meals.”
“In addition to adopting families at the holiday season, we actively give money to people in need. Each member of the company does that.”
Outside of building a strong online reputation, what else do you do to market and grow your business?
We focus heavily on reworking past customers. We ask for referrals actively and often. We also give $100 to anyone who refers us, as long as work has been done on their house. We also add a lot of promos and giveaways on their social channels.
What advice do you have for other businesses trying to build a strong online reputation and grow their business?
The main thing we push is being honest and loyal to our leads and clients. We believe heavily in just doing the right thing.
Key Takeaways
There are several things we hear a lot at Top Rated Local®, the biggest being that a strong reputation stems from customer service and business integrity. The best way to make sure customers are delighted with your work is to start with that goal and make sure everything you do moves you towards it.
But online reviews don’t always come consistently, even when your work is exemplary. Sometimes it takes a plan to make sure your reviews are fresh and positive. Just the same as offering a referral bonus like Stone Creek does – because the referrals are easily worth it.
Clearly, Stone Creek Roofing values their customers. And just as clearly, they’re a group of people with strong values. It’s a great way to run a business, and a great way to live your life.
