Alaska’s Top Rated Local® Jewelry Stores Award Winner: Gold Rush Fine Jewelry

Top Rated Local® is pleased to announce Gold Rush Fine Jewelry is a 2019 award winner for jewelry stores in Alaska!

For all of your custom jewelry needs in Fairbanks, turn to Gold Rush Fine Jewelry.

Gold Rush Fine Jewelry has received more than 100 reviews on five verified sites with an average rating of 4.91 stars, earning them a fantastic Rating Score™ of 99.05 and two 2019 Top Rated Local awards — one for ranking among the top 100 business in Alaska and one for ranking the number one jewelry stores in Alaska!

Here’s just one of their many five-star reviews:

“After a bad experience at another shop, I brought the broken remains of my wife’s custom engagement/wedding ring to Mike hoping for a miracle. With integrity and precision, Mike crafted a beautiful, custom ring for us to my exact specifications. The process was honest, transparent and enjoyable. Mike is truly a master of his craft, and you will not find a more upstanding fellow to do business with. We will be back!” – Jed and Jen S.

Not Your Average Jewelry Store

We took a few minutes to talk with Laura, the office manager at Gold Rush Fine Jewelry, to learn a little more about the business and how they managed to build such an impressive online reputation.

The first thing we wanted to know is what sets Gold Rush Fine Jewelry apart from the many other jewelry stores in Alaska. Laura points to their dedication to quality and satisfaction, and to their 100-percent satisfaction guarantee, which they stand by. Lisa added:

“Our goal is to make people happy, and that’s why we do so many custom designs.”

When asked what their mission is at Gold Rush Fine Jewelry and how they work to make the world a better place, Laura told us that they try to be involved in the community. As the oldest local jewelry stores in Fairbanks, they truly care about Fairbanks and what matters to the community. They don’t have a big company mission; instead, they simply focus on local people who have real needs, and on meeting those needs.

Building Success by Working Hard and Engaging Followers

According to Laura, there really is no secret to Gold Rush Fine Jewelry’s strong online reputation; it simply comes down to their commitment to constantly working at it and engaging with their online followers.

Outside of building a powerful online reputation, Gold Rush Fine Jewelry has grown through local radio ads and social media. At Gold Rush Fine Jewelry, each piece of custom jewelry they build is unique, and they make it a point to showcase those pieces, which generates a lot of interest.

There are so many business owners out there working to grow their business and build their online reputation. Here’s Laura’s expert advice for those business owners:

“It’s really hard to be halfway in. In order to really grow your online presence, you need to decide to dedicate time to it. It’s not something that can be done once in awhile; try to incorporate it in your daily routine. Try not to focus on what you’re selling but more on who you are as a business.”


Congratulations to the team at Gold Rush Fine Jewelry for being a 2019 Top Rated Local award winner, and thank you so much, Laura, for taking the time to speak with us!

When it comes to custom jewelry in Fairbanks, no other store beats Gold Rush Fine Jewelry. Visit their website today!

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