Virginia’s Top Rated Local® Jewelry Stores Award Winner: Ketterman’s Jewelers

Top Rated Local® is pleased to announce that Ketterman’s Jewelers is a 2019 award winner for jewelry stores in Virginia!

Whether you’re looking for that perfect piece of jewelry or you need a service, like a repair or engraving, look no further than Ketterman’s Jewelers in Leesburg.

Ketterman’s Jewelers has received almost 300 reviews from six verified sites with an average rating of 4.73 stars, earning them a dazzling Rating Score™ of 97.27 and a 2019 Top Rated Local award for ranking among the top 10 jewelry stores in all of Virginia!

Here’s just one of their many five-star reviews:

“Thank you so much for such wonderful service and the PERFECT engagement ring! I felt no pressure and eventually picked the perfect diamond and setting. The final product was more than I could have ever hoped it to be. Thank you again for everything. I will send everyone I know your way.” – Ryan D.

Not Your Average Jewelry Store

Ketterman’s Jewelers is a family-owned and -operated jewelry store, and according to Richi, the co-owner, it’s the people who work there and the family atmosphere they’ve created that truly makes them stand out.

Their staff consists of people who were previously their friends or their customers, and once they join the team, they’re a part of the family. Being a part of the family means that each staff member genuinely cares about their customers, as well as their fellow employees.

We asked Richi why they do what they do at Ketterman’s Jewelers and how they work to make the world a better place. Here’s what she had to say:

“[My] parents started the company as a greeting card company and noticed how much that made people happy. Then, our grandfather sold a diamond and saw how much THAT made people happy. God has continued to bless us, so we can continue to be a blessing.”

Building Success Through Relationships and Asking for Reviews

Richi credits the store’s strong online reputation to the relationships and friendships they’ve developed with their awesome customers, as well as to their point of sale system, which automatically pushes out a message asking the customer to leave a review.

Outside of building a powerful online reputation, Ketterman’s Jewelers has tried many different things to grow the business; however, word of mouth has been their strongest source of growth. They’ve also recently started doing some social media marketing internally, and it’s working well so far.

Another way they get their name out there is by giving back to their community. They participate in “First Fruits,” a program where they donate 10 percent of the revenue from the first business day of every month to an organization.

We asked Richi what advice she has for the many other business owners out there looking to grow their business and build their online reputation. Here are the simple yet powerful words of wisdom she shared with us:

“Ask your customers for reviews!”


Congratulations to the team at Ketterman’s Jewelers or being a 2019 Top Rated Local award winner, and thank you so much, Richi, for taking the time to speak with us!

Whether you’re looking for an engagement ring or jewelry repair, we highly recommend turning to the experts at Ketterman’s Jewelers in Leesburg. Visit their website today!

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