Kansas’ Top Rated Local® Jewelry Stores Award Winner: R. Westphal Jewelers

Top Rated Local® is pleased to announce that R. Westphal Jewelers is a 2019 award winner for jewelry stores in Kansas!

From custom-made jewelry to jewelry repair and bead restringing, R. Westphal Jewelry in Hutchison is your go-to store for all of your jewelry needs.

R. Westphal Jewelers has received dozens of reviews on four verified sites with an average rating of 4.94 stars, earning them a stupendous Rating Score™ of 97.40 and a 2019 Top Rated Local award for ranking among the top 10 jewelry stores in all of Kansas!

Here’s just one of their many five-star reviews:

“You will not find better customer service than you get here. Richard worked with my now-husband to custom-make the perfect engagement ring for me. We bought wedding rings here as well. Richard and his staff were patient and friendly every time we stopped in. Thank you all for always going above and beyond!” – LIsa D.

Not Your Average Jewelry Store

We took a few minutes to talk with Richard, owner of R. Westphal Jewelers, in order to learn a little more about his business and how he managed to build such an impressive online reputation.

The first question we had for Richard was what sets R. Westphal Jewelers apart from the many other jewelry stores in Kansas. Here’s his response:

“We like to educate people, so that we can help them make an informed decision. We’re not just merchandisers of jewelry; we’re professionals. We design, create, repair and explain every piece. We treat each piece as if it were going to be worn by us.”

We also wanted to know why Richard does what he does at R. Westphal Jewelers and how they work to make the world a better place. Here’s what he had to say:

“I do what I do because I enjoy the craftsmanship and the artistry of being a jeweler. We like to help people spread love and happiness.”

Richard added:

“We’re very generous about making and donating jewelry. People will bid on our jewelry, and the money goes to charity. We try to do one to two a month.”

Building Success by Posting Pictures and Asking for Feedback

When asked about R. Westphal Jewelers’ secret to such a strong online reputation, Richard points to the fact that they regularly post pictures and to their commitment to following up:

“Pictures of jewelry say a lot. We sell pretty things, and people are attracted to pretty things. We also follow up.”

Outside of building a powerful online reputation, R. Westphal Jewelers has grown through TV and radio advertisements and by sending out mailers and catalogues, and they are currently moving into online advertising, including establishing a presence on Facebook and Instagram.

It’s clear that Richard has a lot of knowledge when it comes to growing a business and building an online reputation. Here’s his expert advice for the many other business owners out there working to do the same thing:

“I’d advise everyone to learn social media. It doesn’t cost much money to connect with people.”


Congratulations to the team at R. Westphal Jewelers for being a 2019 Top Rated Local award winner, and thank you so much, Richard, for taking the time to speak with us!

We highly recommend R. Westphal Jewelers for all of your jewelry needs in Hutchinson. Visit their website today.