Through consulting with multiple associations and peers, the designers sought the best technology for managing transportation that met their objectives. What they soon discovered was that a solution was desperately needed! Multi-million dollar operations were losing money while using paper calendars and MS Outlook for scheduling transportation. Rather than working on the cost management, one firm admitted, “We are constantly increasing our budget for transportation or we will have a negative variance on our income statement!” Clearly it was time to transform how transportation was managed – thus the creation of Journey!