West Virginia’s Top Rated Local® Jewelry Stores Award Winner: Calvin Broyles Jewelers

Top Rated Local® is pleased to announce that Calvin Broyles Jewelers is a two-time 2019 award winner in West Virginia!

Whether you’re looking for a stunning holiday gift for that special someone or the perfect engagement ring, look no further than Calvin Broyles Jewelers in Charleston.

Calvin Broyles Jewelers has received almost 200 reviews on four verified sites with an average rating of 4.94 stars, earning them a phenomenal Rating Score™ of 97.40 and two 2019 Top Rated Local awards for being ranked among the top 25 businesses and the number one jewelry store in all of West Virginia!

Here’s just one of their many five-star reviews:

“There are a million great things I could say. Mark Broyles is outstanding as always, and a huge help with fulfilling my needs last-minute. I love the entire staff and how they all make you feel so welcome with each visit. I have never had any issues, but I know if there ever would be a time, it would be resolved quickly without a doubt. The staff is very respectful, kind and very helpful. There just isn’t anyone quite like the Broyles family! Love them all.” – Madyson L.

Not Your Average Jewelry Store

We wanted to learn more about this two-time award winner and how they managed to build such an impressive online reputation, so we took a few minutes to talk with David Broyles, the owner of Calvin Broyles Jewelers.

The first thing we wanted to know was what makes Calvin Broyles Jewelers a one-of-a-kind jewelry store in West Virginia. Here’s what David had to say:

“We really make an effort in trying to understand what it is that our client is looking for and not trying to sell them what we have. We go above and beyond in making that next purchase a great experience and by providing what they’re looking for at a more-than-competitive price. We give service after the sale and try to build relationships as opposed to just making sales. We look for that long-term client who we know when they walk in the door they’ll feel comfortable and know they’re in good hands.”

We also asked David what their mission is at Calvin Broyles Jewelers and how they work to make the world a better place. Here’s his response:

“We’ve been in South Charleston since 1947. We’ve been in the Putnam County area for over 30 years, and now we’ve been in Beckley for six years, which is where my mother and father are from. So we know that, without the strong community support that we have, we couldn’t be who we are. We like to give back to the communities… We have a strong presence and have always been involved, especially in Kanawha and Putnam County, in civic organizations, on boards of hospitals…”

David went on to say:

“My youngest son, Beau, has developed a Heart in West Virginia pendant and jewelry line, which is the outline of the state of West Virginia. He puts a heart in the center of the piece, and it can be any birthstone. We do a tremendous job with that and a portion of our proceeds from the sale of the product go towards a scholarship fund that we do every year. For the last four years, we’ve given away four $1,500 to $2,000 scholarships each year to West Virginia high school students who go to West Virginia universities…”

Building Success by Providing Great Service

David attributes Calvin Broyles Jewelers’ strong online reputation to their commitment to customer satisfaction and to providing great service. He also pointed to their family atmosphere and said:

“We aim to provide everything we can to exceed our customers’ expectations by providing a friendly atmosphere and a positive experience.”

Outside of building a powerful online reputation, Calvin Broyles Jewelers has gotten their name out there through social media and by attending trade shows to ensure they have the most recent fashions. They are also a family-owned business that has spanned three generations and are established enough to have the buying power to compete with large chains, but they’re small and agile enough that they can keep up with the changes in market trends.

Every business owner wants to build the kind of online reputation Calvin Broyles Jewelers has. When we asked David what advice he has for those business owners, he said:

“Stay fresh. Stay active. Stay current. Have fun with it. Get some participation from the subscribers…”


Congratulations to the team at Calvin Broyles Jewelers for being a 2019 Top Rated Local award winner, and thank you so much, David, for taking the time to speak with us!

We highly recommend Calvin Broyles Jewelers in Charleston. Visit their website today!

Share this article!