When Near-Perfect Beats Perfect

Believe it or not, having a near-perfect rating score may actually be better for your business than perfection.

When a 4.50 Average Star Rating Beats a 5.00

At Top Rated Local®, we’re not your typical review site. Rather than just scoring a business based on the reviews on our own website, we aggregate a business’ reviews on a wide range of verified review sites to come up with their overall Rating Score™, giving small businesses a chance to more effectively monitor their online reputation from one place and giving consumers the chance to truly understand what kind of business they are working with. And because of the nature of the job, we see a wide range of Rating Scores.

Although we can and do recognize those top-tier businesses that have achieved impeccable five-star averages (see our Top Rated Local awards program!), there’s no denying the power of a near-perfect Rating Score when it comes to attracting new customers to your business and establishing trust online.

The Benefits of Having a Near-Perfect Star Rating

#1. Consumers don’t trust perfection.

It wasn’t so long ago that it was a common practice for businesses to pay companies to write fake reviews for them, and it’s a large part of why so many people are less trusting of five-star reviews, especially if every review is a five-star review. Luckily, people are also less trusting of one-star reviews, because many know that competitors and irrationally angry ex-employees or ex-customers will sometimes try to destroy a business’ reputation online in the form of a one-star review.

A study conducted by SmallBusinessPrices.co.uk looked at how trustworthy consumers view businesses based on their average star ratings. You may or may not be surprised to learn that people are more trusting of a business that has a three- or four-star average rating than a five-star rating. The study found that only about 10 percent of people trust five-star ratings; while, 35 percent trust four-star ratings and 22 percent trust three-star ratings.

Not only might a consumer believe that a perfect five-star rating might be inauthentic, but if you don’t have any reviews that are lower than five-stars, they might think that you’ve somehow deleted or hidden any reviews.

#2. It’s the content that matters.

While a business’ average star rating is certainly important, the content of a business’ reviews is what truly matters to consumers who are researching new businesses online. Five-star reviews will only get you so far if there’s no content to back them up. Reviews appear much more authentic to consumers when there’s an explanation for why the business was ranked a certain way.

And it’s not just the content of the review that matters; it’s also the content of your response. No matter how many stars a review is, you should always make it a point to respond. Responding to positive reviews is essential because it shows your customers how much you appreciate the fact that they took a few minutes out of their day to give your business a shoutout online. And responding to negative reviews gives you a chance to apologize and fix any mistakes, share your side of the story with the world and show off your customer service skills.

#3. A lot of consumers seek out negative reviews.

Surprisingly enough, when a consumer is researching a business online, they will actually specifically seek out negative reviews, which means that, even if you may have a one-star or two-star review, it might not be the worst thing for your online reputation.

Consumers want to see the negative star reviews because they want to know what the worst-case scenario is if they work with you. There’s a big difference in there being an hour-long wait at a restaurant at 7 PM on a Saturday night and a restaurant giving its patrons food poisoning.

People don’t just look at the star rating; they’ll actually read the review and make their own judgment. And luckily for small businesses, people will by and large take one-star reviews with a grain of salt.

#4. Five-star reviews don’t give you any room to grow.

Reviews are the modern-day word of mouth, and they’re one of your most powerful tools for building trust with potential customers online. When there’s a list of 20 plumbers to choose from, consumers utilize reviews to help them choose which one to turn to. And if your average rating is four stars, the fact of the matter is that consumers are even more likely to trust you.

In addition to attracting new customers online, reviews have one other big advantage for your business — they’ll help you grow and learn how to get better and do better for your customers. That’s why it’s essential to read and internalize reviews, even if they seem overblown or irrational. There’s usually a lesson to learn, and at the end of the day, when you learn that lesson, it will only help your business grow and flourish.

#5. People are more likely to leave four-star reviews themselves.

One other big reason why people are more likely to trust a business that has a four-star average rating than a five-star average rating is that people themselves are more likely to leave four-star reviews than five-star reviews, even when they have nothing to complain about.

Part of the reason for this is that people see star ratings differently. For example, some people will only give a business five stars if they went above and beyond to serve them, while others will give any business that they have nothing to complain about five stars. Furthermore, some people are more subjective in their reviews — writing about their experience with the company as a whole — while others are more personal in their reviews — for example, writing about their experience with a specific staff member.

People don’t often take reviews at face value for this reason, and that’s a good thing for small businesses.


Start Managing Your Business’ Online Reputation With Top Rated Local

Whether your average rating across review sites is five-stars, four-stars or one-star, managing your business’ online reputation is a non-negotiable part of its success. With Top Rated Local, you’ll be able to learn about your business’ overall online reputation across a range of different review sites in just one place! And when customers leave reviews on our site, it allows them to rate you based on various parts of the customer experience in addition to simply leaving a comment. But the best part of all is that signing up with Top Rated Local is absolutely free. Don’t wait. Take control over your business’ online reputation and get listed today!

Idaho’s Top Rated Local® Window Cleaners Award Winner: H2Oasis Window Cleaning LLC

Top Rated Local® is pleased to announce that H2Oasis Window Cleaning LLC is a 2019 award winner for window cleaning companies in Idaho!

When you want professional window cleaning services in Caldwell, you want H2Oasis Window Cleaning LLC.

H2Oasis Window Cleaning LLC has received dozens of reviews with an average rating of 4.92 stars, earning it a wonderful Rating Score™ of 96.24 and a 2019 Top Rated Local award for ranking among the top five window cleaning companies in all of Idaho!

Here’s just one of its many five-star reviews:

“What a fantastic company! They are focused on providing professional service while being friendly and efficient. My windows look amazing! I got home after dark, so it wasn’t easy to see the results, but now that the sun is rising, I can appreciate your excellent work! Thank you so much for helping us appreciate the beauty of our home! If you are considering a professional window cleaner, I would highly recommend H2Oasis Window Cleaning. They do gutters, too!” – Misty M.

Not Your Average Window Cleaning Company

We wanted to learn all about H2Oasis Window Cleaning LLC and its impressive online reputation, so we took a few minutes to talk with the owner, Cashen Smith.

The first question we had for Cashen was what is it that sets H2Oasis Window Cleaning LLC apart from its competition in Idaho. Here’s Cashen’s response:

“For me, it’s about being grateful for the things that the customers open up to me with. There is no customer or job that’s too small for me. It’s all about going above and beyond for each individual job, and I get personal with the job and make strong bonds with my clients.”

We also wanted to know what their mission is at H2Oasis Window Cleaning LLC and how they work to make the world a better place. Here’s what Cashen had to say:

“I really focus on what the client wants, and if I say I’m going to do something, I’m going to do it fully. I always take care of the customer and make them feel valued and appreciated.”

Building Success by Building Customer Relationships

Cashen attributes H2Oasis Window Cleaning LLC’s strong online reputation to his commitment to building relationships with his customers:

“I’m not just there to clean windows. I’m there to connect with the client and go above and beyond as much as possible.”

Cashen went on to say:

“It’s really important to respond to the reviews and make sure that the customers know they are being heard.”

Outside of building a powerful online reputation, H2Oasis Window Cleaning LLC has gotten their name out there through door hangers, their website, word of mouth and by sending out thank you cards.

There are so many business owners out there looking to build the kind of online reputation H2Oasis Window Cleaning LLC has. Here’s Cashen’s expert advice for them:

“Really have that customer rapport. Dedication and hard work are key. Focus on your brand and what you want to provide for people, and execute that goal. Word of mouth can spread like wildfire.”


Congratulations to the team at H2Oasis Window Cleaning LLC for being a 2019 Top Rated Local award winner, and thank you so much, Cashen, for taking the time to speak with us!

We highly recommend H2Oasis Window Cleaning LLC in Caldwell. Visit their website today!

Idaho’s Top Rated Local® Roofing Contractors Award Winner: Excel Roofing Inspections

Top Rated Local® is pleased to announce that Excel Roofing Inspections is a 2019 award winner for roofing contractors in Idaho!

From roofing inspections and repairs to reroofing, Excel Roofing Inspections has what it takes to meet your needs in Nampa.

Excel Roofing Inspections has received more than 100 reviews on three verified sites with an average rating of 4.87 stars, earning them an outstanding Rating Score™ of 94.66 and a 2019 Top Rated Local award for ranking among the top five roofing contractors in all of Idaho!

Here’s just one of their many five-star reviews:

“The two workers Excel Roofing sent to our home were very polite friendly, and professional. They even worked on Thanksgiving Day to complete our new roof in a timely manner. Tyler, who was very helpful and personable, talked to us initially, assessed our needs and checked with us throughout the project to make sure we were happy with the work provided. We heartily recommend Excel Roofing to all our friends.” – Dale W.

Not Your Average Roofing Company

Tyler Peterson, the owner of Excel Roofing Inspections, generously gave us a few minutes of his time to tell us about this one-of-a-kind business and its award-winning online reputation.

The first thing we wanted to know was what it is that sets Excel Roofing Inspections apart from the many other roofing companies in Idaho. Here’s Tyler’s response:

“Our whole purpose is to educate the consumer. I feel that I’ve been successful when I’ve been able to properly educate the homeowner on the ins and outs of their roof, on their particular situation and to help them walk through all the different scenarios, so they ultimately can make the most informed decision possible. I do that with integrity, and our pricing is competitive and you get the most bang for your buck. We’re not the cheapest but we’re not adding things in to pad the bottom line. We do a fair price, and integrity is something that we adhere strongly to.

I would rather lose a little bit of money and do the job right than to try and cut corners just to make something work.”

We also wanted to know why they do what they do at Excel Roofing Inspections and how they work to make the world a better place. Here’s what Tyler had to say:

“We’re highly involved in charitable organizations. We annually contribute to Shop with a Cop for underprivileged youth. We contribute to Meals on Wheels for seniors. We also have contributed to the YMCA as well. We consider it important to give back to the community, especially those who are underprivileged or struggle with things. When you’re blessed with the ability to earn a living and provide a great service, then you should give back to those who are less fortunate.”

Building Success Through Quality Service

When we asked Tyler about Excel Roofing Inspections‘ secret to such a strong online reputation, he said:

“Reviews just happen if you’re doing the right thing and if you’re doing the work that the customer expects. I’m always about communication and making sure that their needs are communicated or understood well and met on our side. And if they’re not met, then I find out why not and how we make it better.”

Outside of building the kind of online reputation any business owner would envy, Excel Roofing Inspections has spread the word about who they are and what they do by occasionally purchasing leads, but the majority of their business comes from word of mouth and repeat customers. Tyler added:

“It’s really about cultivating those relationships and making sure that they know how to find us, that we’re still there and that we follow up on every referral.”

Clearly, Tyler knows a thing or two about growing a business and building an online reputation. Here’s her expert advice for the many other business owners out there:

“It’s pretty murky waters out there online. It’s really tough to find your way, so you just have to muddle along. …If I could do it all over again, I would have looked for some kind of mentorship program and then had somebody walk me through what to do and what not to do… I had to learn the hard way, try different things and test them to see how well they would work, move on and try something else. When it comes to having a good online presence, it takes diligence and vigilance, so you just have to make sure you’re doing the right things with your customers. Follow up with them because you have to ask for the referral.”


Congratulations to the team at Excel Roofing Inspections for being a 2019 Top Rated Local award winner, and thank you so much, Tyler, for taking the time to speak with us!

We highly recommend Excel Roofing Inspections in Nampa. Visit their website today!

Idaho’s Top Rated Local® Employment Agencies Award Winner: Express Employment Professionals of Caldwell

Top Rated Local® is pleased to announce that Express Employment Professionals of Caldwell is the number one employment agency in all of Idaho for 2019!

For all of your employment and staffing needs, there’s no better employment agency to turn to than Express Employment Professionals of Caldwell.

Express Employment Professionals of Caldwell has received dozens of reviews on two verified sites with an average rating of 4.84 stars, earning them a spectacular Rating Score™ of 92.38 and a 2019 Top Rated Local award for being ranked the number one employment agency in all of Idaho!

Here’s just one of their many five-star reviews:

“Express is very on top of things, very patient and wonderful to work with. I just moved from Utah, and they are the first place I stopped. I could never regret it. If you need work now, give them a call and set up an interview.” – Lacey C.

Not Your Average Employment Agency

We wanted to know what makes Idaho’s number one employment agency so special, so we took a few minutes to talk with the owner, Doug Haneborg.

The first question we had for Doug was what makes Express Employment Professionals of Caldwell unique compared to their competition in Idaho. Doug pointed to their team and said:

“We have a very good tenure. Some of our recruiters have been with us for 12+ years… We have an awesome team and great corporate leadership. We also offer benefits, including medical, vision, dental and 401k, to our associates from the first day of employment. That’s a big differentiator not many of our competitors do.”

We also asked Doug about Express Employment Professionals of Caldwell’s mission and how they work to make the world a better place. Doug told us that he gives back to his community by helping as many people as possible succeed. He added:

“Our goal as a company as a whole is to put a million people to work annually.”

Building Success Through Excellent Customer Service

When we asked Doug what their secret is to such a strong online reputation at Express Employment Professionals of Caldwell, he told us that they ask for reviews and said:

“We just try to give excellent customer service and treat everybody with respect. We want every person to feel better when they’ve left our office, whether we’ve put them in a position or not. We try to give everyone resources outside of what we do, like resume workshops and/or other job posting websites… We try to give them all the tools and things they’ll need, make different connections, and treat everybody with respect and dignity.”

Apart from building the kind of online reputation any business would envy, Express Employment Professionals of Caldwell has spread the word about their service by building community connections, by working with an SEO (search engine optimization) company and through their referral program:

“Our number one form of recruiting is referrals…”

Every business owner wants to grow their business and build their online reputation the way Express Employment Professionals of Caldwell has. Here’s Doug’s advice for them:

“Just treat people well and ask for reviews. When people say, ‘Hey, I really appreciate you!’ or ‘You did a great job!’, we say thank you and then ask them, ‘Would you mind writing a review for us?’


Congratulations to the team at Express Employment Professionals of Caldwell for being a 2019 Top Rated Local award winner, and thank you so much, Doug, for taking the time to speak with us!

We highly recommend Express Employment Professionals of Caldwell. Visit their website today!

Colorado’s Top Rated Local® Massage Therapists Award Winner: BodyWiRX LLC

Top Rated Local® is pleased to announce that BodyWiRX LLC is an award winner for massage therapists in Colorado for the second year in a row!

If you’re looking for a massage therapist who will give you the personal attention they deserve, look no further than BodyWiRX LLC in Aurora.

BodyWiRX LLC has received dozens of reviews on five verified sites with an average rating of 4.84 stars, earning them a phenomenal Rating Score™ of 100.00 and two 2019 Top Rated Local awards for ranking among the top 100 businesses and the top five massage therapists in all of Colorado!

Here’s one of the many five-star reviews that got them there:

“Rebecca has got to be the most KNOWLEDGEABLE, EFFECTIVE and CARING therapist I have ever been to! I suffer from severe chronic pain, including fibromyalgia, pots, slipped discs and a few other ailments. Her intake and assessment were very thorough, and she quickly was able to identify multiple muscle groups that have been neglected and were increasing my pain. I cannot wait to go back in two weeks and move closer to health with her support. Thank you, Rebecca!” – Corinne W.

Maintaining a Strong Online Reputation by Focusing on the Customer Experience

We wanted to learn all about BodyWiRX LLC and what they’ve been up to since they won a Top Rated Local award for being ranked among the top five massage therapists in 2018, so we took a few minutes to talk with the owner, Rebecca.

It was clear from BodyWiRX LLC’s 2018 Top Rated Local award that they know a thing or two about building a strong online reputation, and their 2019 Top Rated Local award is evidence that they also know how to maintain their reputation. When we asked Rebecca what they’ve done to continue to get such great feedback, she pointed to their locality and the convenience they offer by accepting walk-ins. Rebecca tries not to overdo it so that she doesn’t burn out, and she never schedules more than six hours of massages in a single day.

Rebecca went on to tell us that she has a background in fitness and knowledge of medical massage, and her main goal is to help people feel better and relax.

We also asked Rebecca what it is that makes BodyWiRX LLC stand out, and she said:

“This industry is filled with tons of massage therapists. I have two or three clients that have been coming for 13 years.”

Small businesses go through many ups and downs over the years, and we wanted to know what lessons BodyWiRX LLC has learned over the last year, as well as what their biggest achievements are. Rebecca told us that she’s learned to say goodbye to clients when they move away or are no longer a good fit, and she told us that her biggest accomplishment has been helping a patient avoid surgery with massage therapy. She added:

“When a person gets a surgery, they need to go into massage after because the other muscles around that surgery have been dominating the strength need to be relieved. This is something in our industry that needs to be a thing. People need body workers that are willing to go from where the injury and insurance left off and to pick up and continue with their healing.”

What’s Next for BodyWiRX LLC

Small businesses can be a lot of work, and we wanted to know what motivates Rebecca and her team at BodyWiRX LLC to serve their clients day in and day out. When we asked Rebecca what’s most rewarding about what they do, she pointed to the individual time she spends with her clients and when she is able to treat a condition that a doctor could not help with.

We were excited to learn about what comes next for this award-winning massage therapy center, so we asked Rebecca what their goals are for the next year. She told us that her goal is to continue to get more and more referrals for the business.

As the owner of a second-time award-winning business, Rebecca has a lot of knowledge to share. When we asked what advice she has for the many new business owners out there who are just starting out, she said:

“Take the time to really invest in that person and their needs. Don’t worry about how many clients you are getting per day. One per day is enough. If you invest your time in that one person, you will be rewarded later.”

Rebecca ended our conversation with this very important shout-out:

“Adam Moeller, thank you for sticking with me for 13 years now. I really appreciate you as a client!”


Congratulations to Rebecca and the team at BodyWiRX LLC for a being Top Rated Local award winner for the second year in a row.

When you need a massage therapy center on your side in Aurora, we highly recommend BodyWiRX LLC! Visit their website today.

Vermont’s Top Rated Local® Award Winner: The Old Lantern Inn and Barn

Top Rated Local® is pleased to announce that The Old Lantern Inn and Barn is a 2019 award winner in Vermont!

Whether you’re looking for a charming place to stay or the perfect venue for your event, look no further than The Old Lantern Inn and Barn in Charlotte.

The Old Lantern Inn and Barn has received hundreds of reviews with an average rating of 4.70 stars, earning them a wonderful Rating Score™ of 96.99 and a 2019 Top Rated Local award for ranking among the top 50 businesses in all of Vermont!

Here’s just one of their many five-star reviews:

“Our son was married here last week. We rented the entire inn for family and friends, and everything from start to finish was wonderful. The rooms were all unique and comfortable, and the common area for gatherings was terrific. Lisa provided a tasty and filling breakfast each morning with unlimited coffee and tea throughout the day. And then the wedding — it all came together beautifully under the guidance of Julie, Lisa and Chef Roland. Their attention to detail kept everything moving smoothly throughout the evening. The food was delicious, and we received many positive comments (best wedding food ever!). Thank you so much for making this such a special and unforgettable experience for our family and friends.” – Susan F.

Not Your Average Inn

We wanted to learn all about The Old Lantern Inn and Barn and its impressive online reputation, so we took a few minutes to talk with the owner, Lisa Gaujac.

The first question we had for Lisa was what is it that sets The Old Lantern Inn and Barn apart from their competition in Vermont. Here’s Lisa’s response:

“We are all-inclusive. We take a lot off the plate for the bride and groom, and have an in-house and an on-site coordinator included.”

We also wanted to know what their mission is at The Old Lantern Inn and Barn and how they work to make the world a better place. Here’s what Lisa had to say:

“It is most important to see that every guest has an amazing experience and that we make the wedding process go as smooth as possible for our couples.”

Building Success Through Organic Reviews

Lisa attributes The Old Lantern Inn and Barn’s strong online reputation to the organic reviews they get from their clients.

Outside of building a powerful online reputation, The Old Lantern Inn and Barn has gotten their name out there through Wedding Wire and The Knot, but mostly through word of mouth.

There are so many business owners out there looking to build the kind of online reputation The Old Lantern Inn and Barn has. Here’s Lisa’s expert advice for them:

“Getting back to your customers as quickly as possible is key. Communication is very important.”


Congratulations to the team at The Old Lantern Inn and Barn for being a 2019 Top Rated Local award winner, and thank you so much, Lisa, for taking the time to speak with us!

We highly recommend The Old Lantern Inn and Barn in Charlotte. Visit their website today!

Idaho’s Top Rated Local® Orthodontists Award Winner: Adventure Orthodontics

Top Rated Local® is pleased to announce that Adventure Orthodontics is a 2019 award winner for orthodontists in Idaho!

Gain the smile you’ve always wanted with the help of Adventure Orthodontics in Pocatello!

Adventure Orthodontics has received almost 100 reviews with an average rating of 4.83 stars, earning them a phenomenal Rating Score™ of 96.29 and a 2019 Top Rated Local award for ranking among the top five orthodontists in all of Idaho!

Here’s just one of their many five-star reviews:

“My daughter’s before and after picture says it all. This place did wonders for her smile. They were helpful, explained everything to us and, when we needed to replace her retainer, they were quick to get us in and very helpful at getting it done. I highly recommend Adventure Orthodontics.” – Jennifer C.

Not Your Average Orthodontics Clinic

We wanted to learn all about Adventure Orthodontics and its impressive online reputation, so we took a few minutes to talk with Public Relations/Marketing Director Tiffany Anderson.

The first question we had for Tiffany was what is it that sets Adventure Orthodontics apart from their competition in Idaho. Tiffany pointed to the fact that they focus on the overall health of their patients.

We also wanted to know what their mission is at Adventure Orthodontics and how they work to make the world a better place. Tiffany told us about the many ways they give back to their community, including collaborating with local schools to educate children about dental health, as well as charity drives, soup kitchens, community drives and lunch and learns. Dr. McCord even takes off Fridays to teach Spanish in the local community.

Building Success by Putting Clients First

Tiffany attributes Adventure Orthodontics’ strong online reputation to their commitment to putting their clients first and ensuring their needs are met, which leads to their clients being excited to leave reviews for them online. She added:

“It all stems back to the relationship you have with your clients.”

Outside of building a powerful online reputation, Adventure Orthodontics has gotten their name out there by connecting with their community.

There are so many business owners out there looking to build the kind of online reputation Adventure Orthodontics has. Here’s Tiffany’s expert advice for them:

“Make sure that you are taking care of others first, that you have strong moral values and that your patients’ needs come first. it takes time, but everything else will follow.”


Congratulations to the team at Adventure Orthodontics for being a 2019 Top Rated Local award winner, and thank you so much, Tiffany, for taking the time to speak with us!

We highly recommend Adventure Orthodontics in Pocatello. Visit their website today!

Florida’s Top Rated Local® Barber Shops Award Winner: East Hill Barbershop

Top Rated Local® is pleased to announce that East Hill Barbershop is a 2019 award winner for barber shops in Florida!

When you want a great haircut, there’s no better barber shop to turn to in Pensacola than East Hill Barbershop.

East Hill Barbershop has received hundreds of reviews with an average rating of 4.96 stars, earning them a fantastic Rating Score™ of 97.65 and a 2019 Top Rated Local award for ranking among the top five barber shops in all of Florida!

Here’s just one of the many five-star reviews that got them there:

“[This is a] great shop with expert barbers. I had my hair cut and beard lined up and trimmed. [They] did an amazing job of getting me in the right shape to head to a business meeting and then to go out for the weekend.” – Stanton B.

Not Your Average Barber Shop

We wanted to learn what makes this award-winning business tick, so we took a few minutes to talk with Jason Taylor, the owner of East Hill Barbershop.

To kick off our conversation, we asked Jason about what it is that makes East Hill Barbershop unique compared to the many other barber shops in Florida. Jason pointed to the diversity of the barbers and the shop, and said:

“Everybody here has a different back story and a different way of living life, so they connect with a different group of people. We end up with a broad group of people because the people that work here are all very different. We all get along, and we all kind of have the same core beliefs of taking care of the people who come through the door.”

We also asked Jason about the East Hill Barbershop mission and how they work to make the world a better place. Jason told us that they aim to offer good service in their neighborhood and to reach out in their community and help out in any way that they can.

Building Success With the Right People

Jason credits East Hill Barbershop’s strong online reputation to the people who work there and to their commitment to making people feel right when they’re in the shop. They don’t ask for reviews; they’re all an organic result of the kind of service they provide.

Outside of building a powerful online reputation, East Hill Barbershop has grown by posting on Facebook and Instagram, but most of their business comes from word of mouth.

There are many business owners looking to grow their business and build their online reputation. Here’s Jason’s expert advice for them:

“Be genuinely who you are, and the right people will connect with you.”


Congratulations to East Hill Barbershop for being a 2019 Top Rated Local award winner, and thank you so much, Jason, for taking the time to speak with us!

We highly recommend East Hill Barbershop in Pensacola. Visit their Facebook page today!

Idaho’s Top Rated Local® Award Winner: Cedar Health Center

Top Rated Local® is pleased to announce that Cedar Health Center is a 2019 award winner in Idaho!

If you’re looking for caring, compassionate chiropractic care, look no further than Cedar Health Center in Kuna.

Cedar Health Center has received dozens of reviews on four verified sites with an average rating of 4.93 stars, earning them an extraordinary Rating Score™ of 97.30 and a 2019 Top Rated Local award for ranking among the top 100 businesses in all of Idaho!

Here’s just one of their many five-star reviews:

“Dr. Dennis is a walking book of knowledge. He is able to answer every question and tells me like it is. He was able to help me with my knee in a way that I did not expect. I would and do recommend Dr. Dennis any day at any time.” – Degolia J.

Not Your Average Chiropractic Clinic

Dr. Dennis, the owner of Cedar Health Center, generously gave us a few minutes of his time to tell us about this one-of-a-kind business and its award-winning online reputation.

The first thing we wanted to know was what it is that sets Cedar Health Center apart from the many other chiropractic clinics in Idaho. Here’s Dr. Dennis’ response:

“I’m a little different than most. My efforts are focused on creating a balance in the nervous system. I use a biofeedback system to get a good picture of before and after.”

We also wanted to know why they do what they do at Cedar Health Center and how they work to make the world a better place. Here’s what Dr. Dennis had to say:

“We are active in the Kuna community, have helped with our local community fair — Kuna Days — and have helped with various schools in the area.”

Dr. Dennis went on to say:

“We’re in Kuna to help as many people as we can. We’ve been able to help people who have otherwise been unable to find relief elsewhere.”

Building Success Through Organic Reviews

When we asked Dr. Dennis about Cedar Health Center’s secret to such a strong online reputation, he attributed it to their organic reviews and told us that they never ask for them.

Outside of building the kind of online reputation any business owner would envy, Cedar Health Center has spread the word about who they are and what they do through their website and word of mouth, which comes from the fact that they always provide good service.

Clearly, Dr. Dennis knows a thing or two about growing a business and building an online reputation. Here’s his expert advice for the many other business owners out there:

“Be excellent at what you do. It’s not about you; it’s about helping others.”


Congratulations to the team at Cedar Health Center for being a 2019 Top Rated Local award winner, and thank you so much, Dr. Dennis, for taking the time to speak with us!

We highly recommend Cedar Health Center in Kuna. Visit their website today!

Wyoming’s Top Rated Local® Award Winner: Powell Family Dental

Top Rated Local® is pleased to announce that Powell Family Dental is a 2019 award winner in Wyoming!

From bridges to dental implants, Powell Family Dental has what it takes to help you achieve a healthier, more beautiful smile.

Powell Family Dental has received hundreds of reviews with an average rating of 4.92 stars, earning them a tremendous Rating Score™ of 97.17 and a 2019 Top Rated Local award for ranking among the top 50 businesses in all of Wyoming!

Here’s just one of their many five-star reviews:

“My family and I have been going to see Dr. Hull for the last several years. We have never had anything but the best treatment and good experiences with the care we have received. Our kids have not had any issues, as they’ve received treatments as well, and they love getting their little birthday treats in the mail from the office. I highly recommend them!” – Mark M.

Not Your Average Dental Office

We wanted to learn all about Powell Family Dental and its impressive online reputation, so we took a few minutes to talk with Office Manager Christine Hull.

The first question we had for Christine was what is it that sets Powell Family Dental apart from their competition in Wyoming. Here’s Christine’s response:

“We have a spa room for people who are anxious about the dentist, where they can come get some relaxation before or after their treatment. We have an in-house dental saving plan that we believe is better than insurance plans. We also offer free whitening for life and warranty all of our work for life as well.”

We also wanted to know what their mission is at Powell Family Dental and how they work to make the world a better place. Christine told us that they give back to their community by sponsoring local high school teams and doing outreach at local schools — which includes passing out toothbrushes during Halloween.

Christine went on to say:

“We moved here eight years ago because we knew we loved the area, being outdoors, the lifestyle and the schools, and we plan on remaining part of the community.”

Building Success by Asking for Reviews

Christine attributes Powell Family Dental’s strong online reputation to the fact that they use a second party that requests reviews via text message.

Outside of building a powerful online reputation, Powell Family Dental has gotten their name out there through radio advertising, direct mail postcards and their referral program.

There are so many business owners out there looking to build the kind of online reputation Powell Family Dental has. Here’s Christine’s expert advice for them:

“Systemize and automate as much as possible. If you leave it to memory, you’re bound to struggle.”


Congratulations to the team at Powell Family Dental for being a 2019 Top Rated Local award winner, and thank you so much, Christine, for taking the time to speak with us!

We highly recommend Powell Family Dental. Visit their website today!