California’s Top Rated Local® Pet Groomers Award Winner: Essential Grooming

Top Rated Local® is pleased to announce that Essential Grooming is a 2018 award winner for pet groomers in California!

If you are interested in treating your pet to a spa day with a groomer that offers a custom experience, look no further than Essential Grooming in Santee.

Essential Grooming has over 150 reviews on five verified sites with an average rating of 4.68 stars earning them an incredible Rating Score™ of 96.82 and a 2018 Top Rated Local award for being one of the top ten pet groomers in the entire state of California. Here is just one of their many five-star reviews:

“I absolutely love Essential Grooming! They pamper our Chewy baby. We now take our senior rescue pup and she loves it. She can be nervous at times, but she wasn’t at Essential Grooming. She came home happy and in a great mood, all relaxed. Both our dogs come out looking like movie stars! Thank you for always taking great care of our doggie babies and being good to them.” – Bridget D.

Not Your Average Pet Groomer

We took a few minutes to speak with Kathy, groomer at Essential Grooming, to learn a little bit more about the business and how they managed to build such an impressive online reputation.

The first thing we wanted to know was how Essential Grooming separates itself from the other groomers and why pet owners should choose their service. This is what Kathy had to say:

“One of the things we truly pride ourselves on is taking the absolute best care of people’s pets while they are under our watch.”

We also wanted to understand what Kathy and the rest of her team’s mission is every single day. Kathy indicated that Essential Grooming makes it a point to treat every single animal that comes in their door with the same love, respect and care that their owners would.

Building Success One Pet At A Time

We also asked Kathy how Essential Grooming had built their amazing online reputation. Kathy told us:

“We make sure to focus on the details for every customer experience. We know that pets are actually members of our customer’s family and we never forget to treat them as such.”

Outside of simply building a strong online reputation to grow the business, Essential Grooming relies heavily on referrals and utilizes their solid customer service to promote word of mouth among the community.

We know there are many small businesses that are striving to achieve the same level of success as Kathy and her team at Essential Grooming, so we asked her to provide some advice for other business owners. Here is the expert recommendation Kathy provided:

“It is very simple: always treat customers and their pets with respect and integrity.”

Congratulations to the team at Essential Grooming for being a 2018 Top Rated Local award winner, and thank you so much, Kathy, for taking the time to speak with us!

New Jersey’s Top Rated Local® Pet Groomers Award Winner: Bubbles Away Pet Salon

Top Rated Local® is pleased to announce that Bubbles Away Pet Salon is a 2019 award winner for pet groomers in New Jersey!

For an unbeatable grooming experience for your pet in Hamilton Square, turn to Bubbles Away Pet Salon.

Bubbles Away Pet Salon has received dozens of reviews on three verified sites with an average rating of 4.82 stars, earning them a phenomenal Rating Score™ of 95.25 and a 2019 Top Rated Local award for ranking among the top 10 pet groomers in all of Utah!

Here’s just one of their many five-star reviews:

“Shannon and her crew are the best. I can’t say enough about them. My dogs always are well-cared for! And the best part is that they come home smelling better than my house. I have two dogs — one senior 13 years-old who is partially deaf and mostly blind with arthritis, and Shannon and her crew accommodate her senior needs. The other who is my dirtiest and hairiest, and she comes back so beautiful and I can’t stop smelling her. Highly recommend them to anyone and everyone!” – Kelly D.

Not Your Average Pet Groomer

We took a few minutes to chat with Shannon, who co-owns Bubbles Away Pet Salon with her mom and brother, to learn a little more about the business and the impressive reputation they’ve managed to build.

The first thing we wanted to know was what sets Bubbles Away Pet Salon apart from the many other pet groomers people could turn to in New Jersey. Shannon points to the fact that they are a family-owned business, as well as to their combined years of experience. They also have a professional handler on staff, and even on the busiest days, they work hard to preserve a fun, family environment.

We also wanted to know what their mission is at Bubbles Away Pet Salon and how they work to make the world a better place. Here’s what Shannon had to say:

“We partner with a local rescue group, ResQ Pets. We groom all of their fosters as they come out of the shelter free of charge. At Christmas, we do pet portraits and sell toys for donations, and all of those funds go back to ResQ Pets.”

Shannon also shared with us that they help their local community and try to stay involved.

Building Success Through Client Loyalty

Shannon credits Bubbles Away Pet Salon’s strong online reputation to their extremely loyal client base. For example, they had a negative review once that wasn’t fair, and their clients are so loyal that many of them came to Bubbles Away’s defense and took it upon themselves to respond to the review on their behalf.

Their reviews come organically as a result of their next-level service; they don’t market for them.

Outside of building a powerful online reputation, Bubbles Away Pet Salon has gotten their name out there through strong word of mouth, recommendations from the local animal hospital, charity auctions for gifts cards and by promoting services on Facebook and Instagram.

There are so many other business owners out there looking to grow their business and build their online reputation. Here’s Shannon’s expert advice for those business owners:

“[You have to have] honesty, accountability and reliability.”


Congratulations to the team at Bubbles Away Pet Salon for being a 2019 Top Rated Local award winner, and thank you so much, Shannon, for taking the time to speak with us!

For all of your pet grooming needs in Hamilton Square, we highly recommend Bubbles Away Pet Salon. Visit their website today!

Texas’ Top Rated Local® Pet Groomers Award Winner: Canine Courtyard

Top Rated Local® is pleased to announce that Canine Courtyard is a 2018 award winner for pet groomers in Texas!

Located in Flower Mound, Canine Courtyard is the pet groomer to turn to for all of your furry friend’s grooming needs.

Canine Courtyard has received more than 100 reviews on six verified sites with an average rating of 4.59 stars, earning them a spectacular Rating Score™ of 90.95 and a 2018 Top Rated Local award for ranking among the top 10 pet groomers in all of Texas!

Here’s just one of their many five-star reviews:

“I love bringing my Bo here! The staff is amazing and so friendly and caring. My Bo is a drama king with severe separation anxiety, but he is always swept up in loving arms and taken back to play each and every time. Thank you, Canine Courtyard, for your dedication to your furry customers!” – John P.

Not Your Average Pet Groomer

We took a few minutes to chat with Sarah Sloan, the manager at Canine Courtyard, to learn a little more about who they are, what makes them different and how they managed to build such an impressive online reputation.

When asked what sets them apart from other pet groomers in Texas, Sarah shared with us that they provide the pets they serve a home away from home, and they can provide everything a pet needs, including daycare, training, grooming and more.

We also wanted to know why they do what they do at Canine Courtyard and how they work to make the world a better place. Here’s what Sarah had to say:

“Dogs aren’t just pets; they’re family. Every dog has a unique and distinct personality, a quality that I’ve fallen in love with. After years of harboring a passion for training and loving on any dog I had the privilege to come in contact with, it seemed only natural to turn that passion into a business venture. United by our strengths and experience, my husband and I purchased Canine Courtyard late January of 2012. Armed with a vision, an amazing staff and a dream location, we poured ourselves into creating a facility where loving, safe, clean and professional dog care is a constant. There isn’t anything we haven’t cleaned, repaired, replaced or improved, and we will continue to do so. We strive for high-quality safety and a fun experience for our guests. Our goal is to treat every dog that walks in our doors like family. Whether it’s daycare, boarding, training or grooming, our doors are open!”

Building Success by Treating Employees and Clients Like Family

Sarah credits Canine Courtyard’s strong online reputation to the fact that they’re one big family and that they treat their employees and clients as family:

“We treat people better than they want to be treated and provide the best possible care for each pet that comes in our doors. We don’t ask for reviews; people just naturally go on and say great things.”

Outside of building a powerful online reputation, Sarah has grown Canine Courtyard through word-of-mouth referrals from her happy clients.

There are so many other business owners out there looking to grow their business and build their online reputation. Here’s Sarah’s expert advice for those business owners:

“Have a deep passion and love for the people you serve, and you will be taken care of.”


Congratulations to the team at Canine Courtyard for being a 2018 Top Rated Local award winner, and thank you so much, Sarah, for taking the time to speak with us!

Whether your pet needs grooming, boarding or training, we highly recommend Canine Courtyard in Flower Mound. Visit their website today!

Alaska’s Top Rated Local® Pet Groomers Award Winner: Paula’s Professional Dog Grooming

Top Rated Local® is pleased to announce that Paula’s Professional Dog Grooming is a two-time award winner in Alaska for 2019!

From haircuts to ear cleaning, Paula’s Professional Dog Grooming has what it takes to meet all of your pet’s grooming needs in North Pole.

Paula’s Professional Dog Grooming has received dozens of reviews on four verified sites with an average rating of 4.98 stars, earning them a fantastic Rating Score™ of 97.80 and two Top Rated Local awards for 2019 — one for ranking among the top 100 businesses in Alaska and one for being ranked the number one pet groomer in Alaska!

Here’s just one of their many five-star reviews:

“I don’t know what magic Paula does, but going there is my dogs’ favorite day of the month. They love it and get super excited as we are driving there. They are always clean, good smelling and so content when I pick them up.” – Brenda S.

Not Your Average Pet Groomer

We sat down with Paula Bascom, the owner of Paula’s Professional Dog Grooming, to learn a little more about who they are, what they do and how they managed to build such an impressive online reputation.

The first thing we wanted to know was what sets Paula’s Professional Dog Grooming apart from other pet groomers in Alaska. Here’s what Paula had to say:

“We do not use any restraints when we groom. I have never used a groomer’s noose, and I don’t believe in them. We want the pet to be comfortable and happy while they are here. I also work out of my home, which provides a more cozy and personable environment for the owner and the pet.”

We also asked Paula why they do what they do at Paula’s Professional Pet Grooming and how they work to make the world a better place. Here’s her response:

“We aim to make pets comfortable and happy. We are very focused on the absolute best treatment possible for your pets.”

Building Success by Taking Care of Clients

Paula credits her business’ strong online reputation to their commitment to always taking great care of the pets they’re entrusted to:

“I focus on taking great care of my clients, and they willingly share my information with their friends as well as give me feedback online.”

Outside of building a powerful online reputation, the number one source of growth at Paula’s Professional Dog Grooming is word of mouth:

“All of my business comes from word of mouth. I have been in business for over 15 years and have been grooming since I was a young girl. My family has been grooming for years.”

There are so many business owners out there looking to grow their business and build their online reputation. Here’s Paula’s expert advice for those business owners:

“Be the absolute best you can be at your profession. Take great care of your clients, and love what you do.”


Congratulations to the team at Paula’s Professional Dog Grooming for being a 2019 Top Rated Local award winner, and thank you so much, Paula, for taking the time to speak with us!

For all of your dog grooming needs in North Pole, we highly recommend Paula’s Professional Dog Grooming. Visit their website today!

Alabama’s Top Rated Local® Pet Groomers Award Winner: Baths Barks & Bubbles Pet Spa

Top Rated Local® is pleased to announce that Baths Barks & Bubbles is a 2019 award winner for pet groomers in Alabama!

If your furry friend is in need of a bath and/or a great haircut, there’s no better option than Baths Barks & Bubbles Pet Spa in Birmingham.

Baths Barks & Bubbles Pet Spa has received hundreds of reviews on three verified sites with an average rating of 4.73 stars, earning them a spectacular Rating Score™ of 93.34 and a 2019 Top Rated Local award for ranking among the top 10 pet groomers in all of Alabama!

Here’s just one of their many five-star reviews:

“Love this place! They treated our pup so well — it’s like a fun play day at the spa (and who doesn’t love that?) We can’t get him to smell that good or be that fluffy when we wash him at home, so it’s well worth the drive to take him to Baths Barks and Bubbles! Plus, they have great prices! HIGHLY recommended!” – Becky B.

Not Your Average Pet Groomer

We sat down with Kimberly Dye, the owner of Baths Barks & Bubbles Pet Spa, to find out what sets them apart from other pet groomers in Alabama. Kimberly shared with us that customers entrust their pets to Baths Barks & Bubbles because they know they won’t get better care for their dogs for the same price anywhere else.

Kimberly also makes it a point to always treat people the right way, and she never puts money over her clients’ needs.

Kimberly was homeless from 1994-1995, and she was given the opportunity to learn how to cut hair for dogs. She shared with us that she has taken that opportunity and tries to give back by helping those in need. And when asked why she does what she does and how she works to make the world a better place, this was her reply:

“I do this because God gave this to me when I needed it. Not many people know why they are here, but I know why I was put here.”

Building Success Through Empathy and By Putting Dogs First

We asked Kimberly what Baths Barks & Bubbles Pet Spa’s secret is to such a strong online reputation. Here’s what she had to say:

“We always put ourselves in our clients’ shoes, and we always put the dog first. We post each dogs picture for dog ‘parents’ to share online. People have fun with it and love the overall experience!”

Outside of building a powerful online reputation, Kimberly has grown Baths Barks & Bubbles Pet Spa by being an active part of the community and by getting involved in a number of activities.

There are so many other business owners out there working to build their online reputation and grow their business. Here’s Kimberly’s expert advice for those business owners:

“Don’t be too proud of yourself, and do not overcharge for services to make a quick buck. Enrich the industry with warm-hearted people, and humble yourself because you won’t always be around.”


Congratulations to the team at Baths Barks & Bubbles Pet Spa for being a 2019 Top Rated Local award winner, and thank you so much, Kimberly, for taking the time to speak with us!

We highly recommend Baths Barks & Bubbles Pet Spa for all of your grooming needs in Birmingham.

Virginia’s Top Rated Local® Pet Groomers Award Winner: PETS at PLAY

Top Rated Local® is pleased to announce that PETS at PLAY is a 2019 award winner for pet groomers in Virginia!

From doggie daycare and boarding to grooming and bathing, PETS at PLAY is your source for high-quality pet care in Richmond.

PETS at PLAY has received hundreds of reviews on four verified sites with an average rating of 4.65 stars, earning them a fantastic Rating Score™ of 94.48 and a 2019 Top Rated Local award for ranking among the top 10 pet groomers in all of Virginia!

Here’s just one of their many five-star reviews:

“I’ve always been satisfied with the grooming and boarding services at PETS at PLAY. The people working there seem to really enjoy working with dogs, and they are very helpful with appointment times and drop off/pick up times. Their grooming and boarding prices are reasonable. I always feel comfortable leaving my dog with them, knowing they will take very good care of him. I highly recommend PETS at PLAY.” – Jerry G.

Not Your Average Pet Groomer and Boarder

We sat down with Maria Lyn McGinnis, the owner of PETS at PLAY, to learn what sets them apart from other pet grooming and boarding businesses. Here’s what she had to say:

“I consider PETS at PLAY to be one of the safest dog daycares out there. We don’t take dogs with any history of aggression, so if our clients are looking for the best day care, it’s us. It’s that simple. Their pets are in a safe, fun environment, and always with employees who love them.”

We also asked Maria why she does what she does and how she works to make the world a better place at PETS at PLAY. Here’s her response:

“I’ve always loved dogs, and no one loves you back like a dog, so I adore my job. I get to love dogs all day every day, and I’m so thankful for that opportunity.”

Building Success by Treating Clients’ Pets Like Family

Maria credits PETS at PLAY’s strong online reputation to the fact that she’s doing what she loves to do and to their commitment to always treating their clients’ pets like family:

“My motto has always been, ‘Do what you love, and success will follow.’ I have my own dogs, and they’re a part of my family, so I treat our clients’ pets the same way because we know how much they matter to them. We love our customers’ pets like they’re our own, and it shows. The dogs get so excited when they show up, and their owners see that, and it makes them happy to see that they’re happy.”

Outside of building a powerful online reputation, PETS at PLAY has grown through referrals from the veterinarian’s office next door, as well as from word of mouth:

“The first day we were looking for a location, we chose a building next door to a vet’s office. I said, ‘This is perfect,’ and it’s been ‘let’s go’ ever since day one. I’ve been really intentional about building relationships with our neighboring vet, and we’ve gotten a lot of referrals from that office. We don’t do a lot of marketing or anything. We get a lot of business via word of mouth, and our community is really close-knit, so we’ve grown because our clients who have used us talk about us.”

Clearly, Maria knows a thing or two about how to grow a business and build an online reputation. Here’s her expert advice for the many other business owners out there working to do the same thing for their business:

“Always put the customer first, and whatever your business is, do your best.”


Congratulations to the team at PETS at PLAY for being a 2019 Top Rated Local award winner, and thank you so much, Maria, for taking the time to speak with us!

Whether you’re looking for pet grooming, boarding or doggie daycare, we highly recommend PETS at PLAY in Richmond. Visit their website today!

Virginia’s Top Rated Local® Pet Groomers Award Winner: Grooming Palace LLC

Top Rated Local® is pleased to announce that Grooming Palace LLC is a 2019 award winner for pet groomers in Virginia!

When it comes to pet grooming in Chesapeake, you won’t find a better option than Grooming Palace LLC.

Grooming Palace LLC has received dozens of reviews on four verified sites with an average rating of 4.87 stars, earning them a spectacular Rating Score™ of 96.72 and a 2019 Top Rated Local award for ranking among the top 10 pet groomers in all of Virginia!

Here’s just one of their many five-star reviews:

“Awesome work! We have a Newfoundland and have had a hard time finding a groomer that will take the time to fully ensure he is clean and tangle-free! We also bring in our old lab with anxiety for nail trims. They take their time with him and are super gentle! All around, [I’m] super impressed!” – Kerstin C.

Not Your Average Pet Groomers

We sat down with Lindsey Bateman, the owner of Grooming Palace, to find out what makes them a different kind of pet groomer. Here’s what she had to say:

“What makes Grooming Palace different is the attention to detail. We make sure everything is always clean in the facility. We offer quality, all-natural products ONLY. We have a low-stress, one-on-one atmosphere, and your pet’s safety is in mind 100 percent of the time.”

We also wanted to know why Lindsey does what she does and how she works to make the world a better place through Grooming Palace. Here’s her response:

“My mission as a professional groomer is to help pets look and feel their best while having a clean and safe salon to come to. Grooming is so rewarding for pets that it can even change their life. I will be donating some of my time in the near future to help shelter pets in need of grooming. Sometimes, just a friendly bath, haircut and nail trim can mean finding a FURever home.”

Building Success Through Great Service

Lindsey credits Grooming Palace’s strong online reputation to the great service they provide for their clients:

“I make sure to provide my clients with the kind of service they just have to tell everyone about. I make their visits personable and take adorable photos during their fur baby’s grooming process. My customers always love it when I post their pets to Facebook and refer to their baby as a ‘star.’”

Outside of building a powerful online reputation, Grooming Palace has gotten their name out there by posting often on Facebook. However, word of mouth is their bread and butter, and that has come from simply doing their best every time and with every client.

There are many other business owners out there looking to grow their business and build their online reputation. Here’s Lindsey’s expert advice for those business owners:

“My advice is to stay consistent and post regularly on social media. Post stickers in your shop of which sites you are listed on, like Facebook, Yelp, Google etc.”


Congratulations to the team at Grooming Palace LLC for being a 2019 Top Rated Local award winner, and thank you so much, Lindsey, for taking the time to speak with us!

For all of your pet grooming needs in Chesapeake, we highly recommend turning to Lindsey and her team at Grooming Palace LLC. Visit their website today!

California’s Top Rated Local® Pet Groomers Award Winner: WagVille

Top Rated Local® is pleased to announce that WagVille is a 2018 award winner for pet groomers in California!

Whether your dog needs a haircut and a bath or a safe place to stay while you’re at work or on vacation, there’s no better option than WagVille in Los Angeles.

WagVille has received hundreds of reviews from seven verified review sites with an average rating of 4.70 stars, earning them a phenomenal Rating Score™ of 97.02 and a 2018 Top Rated Local award for ranking among the top 10 pet groomers in all of California!

Here’s just one of their many five-star reviews:

“It’s wonderful to know that our pup is safe when we leave her here. We can use the cameras to check in on her. The staff is kind and competent. WagVille is clean! It doesn’t have that smell that so many other doggy daycares have, which means that they take good care to maintain the cleanliness.” – Tal L.

Not Your Average Pet Groomer

When you entrust your pet’s care to the team at WagVille, they will take the time to get to know them by reading and memorizing any and all of the information you’ve shared. At WagVille, they take great care to always be knowledgeable and up to date on everything about the nutrition and health of the dogs in their care.

We sat down with Julie Shine, the owner of WagVille, to find out why they do what they do and how they work to make the world a better place. Here’s what she had to say:

“We love working with dogs. It’s our passion and what we choose to put all of our effort towards. Pets are so integrated into our families and societies today that a healthy, happy pet surely makes the world a better place.”

Building Success by Loving What They Do

The team at WagVille truly loves what they do, and Julie credits WagVille’s strong online reputation to that love.

“Love doing what you do, and your customers will notice and want to help you share that passion with others in need of your services.”

Outside of building a powerful online reputation that speaks for itself, word of mouth has been the name of the game for growth at WagVille.

We asked Julie what advice she has for the many other business owners out there looking to grow their business and build their online reputation. Here are the words of wisdom she shared with us:

“Consistently strive to be the best at what you do and to provide the most value possible to each and every client that comes by. The rest will take care of itself.”


Congratulations to the team at WagVille for being a 2018 Top Rated Local award winner, and thank you so much, Julie, for taking the time to speak with us!

Whether your pup needs doggy daycare or expert grooming, we highly recommend WagVille. Visit their website today!

Alabama’s Top Rated Local® Pet Groomers Award Winner: Canine Oasis & Country Club

Top Rated Local® is pleased to announce that Canine Oasis & Country Club is a two-time 2019 award winner in Alabama!

From grooming to dog boarding and training, Canine Oasis & Country Club can’t be beat when it comes to caring for your cuddly canine!

Canine Oasis & Country Club has received dozens of online reviews from three verified sites with an average rating of 4.94 stars, earning them an outstanding 97.44 Rating Score™ and two 2019 Top Rated Local awards — one for being ranked among the top 100 businesses in Alabama and one for being ranked among the top 10 pet groomers in Alabama!

Here’s just one of their many five-star reviews:

“The folks at Canine Oasis are very professional and great to work with. They truly enjoy working with dogs of every kind and disposition, and they do an outstanding job at whatever needs to be done to take care of our four-footed family members! Give them a try!” – Ed N.

Not Your Average Pet Groomer

Canine Oasis & Country Club was started because the owner, Debi Broadway, wanted to create a more laid back, home-like atmosphere for the dogs they serve.

Dogs are often in a state of stress when they get dropped off by their owners, and the team at Canine Oasis always goes out of their way to make them feel at home. What’s more is that they will hang out with the dogs all day, ensuring that they get all of the love and attention they need.

The team at Canine Oasis always makes it a point to stay in contact with their clients, and if someone reaches out to them via Facebook, likes them or shares one of their posts, they make it a point to reach out to them right away.

We asked Debi why they do what they do at Canine Oasis & Country Club and how they work to make the world a better place. Here’s what she had to say:

“We started doing this because we were familiar with and, ultimately, unhappy with the boarding places in the area. We didn’t feel that best practices were being performed in handling their clients’ best friends. So, we started [Canine Oasis] more along the lines of ‘what does the dog want?’”

Building Success by Asking For Feedback

Debi credits Canine Oasis & Country Club’s strong online reputation to her team’s commitment to always encouraging clients to let them know how they are doing by writing reviews.

Outside of building a powerful online reputation, word of mouth has been a huge source of growth for the company, but according to Debi, it’s their Facebook community that has been their biggest driver of business:

“Hundreds of people see the photos of the dogs we post every day. The owners of the dogs we are taking care of typically comment on the photos, and then others chime in to rave about how much we care about the dogs, or how cute the dogs are. Through those organic conversations, we are being introduced to others that could use our help.”

We asked Debi what advice she has for other business owners looking to grow their business and build their online reputation. Here are the words of wisdom she shared with us:

“Be true to your word, and if you promise something, then do it. Throw out the rule book. Do it your way, and do it the right way. Don’t be afraid to do your own thing. Otherwise, why even go in to work?”


Congratulations to the team at Canine Oasis & Country Club for being a 2019 Top Rated Local award winner, and thank you so much, Debi, for taking the time to speak with us!

Whether your dog needs daycare, grooming or training, we highly recommend working with the team at Canine Oasis & Country Club. Visit their website today!

Virginia’s Top Rated Local® Pet Groomers Award Winner: Purrocious Styles Feline Designs

Top Rated Local® is pleased to announce that Purrocious Styles Feline Designs is a 2019 award winner for pet groomers in Virginia!

If your cat is due for a bath, nail trimming or ear cleaning, there’s one pet groomer in Virginia who stands above the rest — Purrocious Styles Feline Designs.

Purrocious Styles Feline Designs has earned dozens of online reviews with an average rating of 5.00 stars, a fantastic Rating Score™ of 96.00 and a 2018 Top Rated Local award for being ranked among the top 10 pet groomers in all of Virginia.

Here’s just one of their many five-star reviews:

“I am so glad I found you. I didn’t even know cat groomers were a thing. I did know that my long-haired cat shed horrifically and liked to sharpen his claws on my furniture and carpets. Now that I’ve been bringing him to you regularly, there aren’t any more furballs all over my house, and we can pet him without having cat hair fly everywhere. You also introduced us to soft paws, which means he can’t tear up our furniture anymore and, when he wants to curl up with us, he can knead without scratching us up. Even my elder kitty doesn’t hate getting groomed here, and she hates everything that isn’t in her normal routine and gets stressed out so easily. You are always gentle with her and willing to take the extra time needed so she doesn’t get overly stressed out. I am so very glad I found you.” – Celeste S

Not Your Average Pet Groomer

As the name implies, Purrocious Styles Feline Designs is a feline-exclusive pet salon. Both of the groomers on staff are Master Certified Cat Groomers, which is a rarity, because there are only three total in the Virginia and fewer than 300 worldwide.

Purrocious Styles Feline Designs is the one and only feline-exclusive grooming salon in Virginia, and as such, their groomers are held to the highest industry standards so that they can ensure that every client is treated with respect and that every cat is treated as if they were their own.

We asked LaDean Gordon, the owner and Master Certified Cat Groomer at Purrocious Styles, why they do what they do and how they work to make the world a better place. Here’s what she had to say:

“Our mission is to help cat owners who have nowhere else to go to have their cats groomed. A groomed cat is a healthy cat. There is so much misinformation out there on how cats hate water, on how cats shouldn’t be groomed and on how cats groom themselves. Our goal is to give cat owners a happier, healthier life for their cats through grooming.”

Building Success Through Social Media and Referrals

LaDean credits Purrocious Styles’ strong online reputation to the fact that they are active on Facebook, as are their clients, which is where the majority of their reviews come from.

In addition to building a powerful online reputation, their qualifications and certifications have led to referrals from multiple veterinarians in the area.

They are also participants in the World of Pets Expo, which happens in Hampton Roads annually, and they have a featured booth, called The Cat Health and Professional Grooming Booth, where they do demonstrations on how to properly clip a cat’s nails, comb their hair between grooming sessions and check their ears and teeth.

When we asked LaDean what advice she has for other business owners looking to grow their business and build their online reputation, she shared these words of wisdom with us:

“Interact with your clients. Make sure you have quality information to provide people on social media, and that you have quality content on your website. Anticipate questions your clients may have related to your services and provide them answers before they even ask them.”


Congratulations to the team at Purrocious Styles Feline Designs for being a 2019 Top Rated Local award winner!

If you’re in need of a talented cat groomer, we can’t recommend Purrocious Styles Feline Designs highly enough! Visit them online today.